Monday Panel #1:
The panel title - Remixing Business for a Convergent World
Here is Robert Scoble's personal blog and his professional Microsoft blog channel 9
Random Blogger's POV
My Thoughts: As companies start to interact with the changing world of internet and the notion of web 2.0 where individuals have a lot of power, in how they interact with brands and create content that could positively or negatively impact the brands, they need to really see they can incorporate such feedback into design. Scoble uses himself as the prime example he has convinced Microsoft to allow him for freely walk around with a camera and blog what people are working on. This created a culture of blogging at MS where there are 9,000 bloggers. Scoble theorized that this is making MS more responsive in designing products and more companies need to this so that they don't need to be reactive when products piss people off.
The panel title - Remixing Business for a Convergent World
Here is Robert Scoble's personal blog and his professional Microsoft blog channel 9
Random Blogger's POV
My Thoughts: As companies start to interact with the changing world of internet and the notion of web 2.0 where individuals have a lot of power, in how they interact with brands and create content that could positively or negatively impact the brands, they need to really see they can incorporate such feedback into design. Scoble uses himself as the prime example he has convinced Microsoft to allow him for freely walk around with a camera and blog what people are working on. This created a culture of blogging at MS where there are 9,000 bloggers. Scoble theorized that this is making MS more responsive in designing products and more companies need to this so that they don't need to be reactive when products piss people off.
posted by Sahu at 12:40 PM
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